WE Start
A 3 month Pre-Incubation Program  for Women Entrepreneurs
Timeline
10 November 2023
Registrations Open
17 November 2023
Official Launch
29 December 2023
Kick off Event
16 March 2024
Graduation Day
Need
Only 18% of startups are founded by women and less than 20%  of women hold key roles in the Indian startups. This lack of female representation is in contrast with studies that show that women directors in active board roles positively contribute to firms’ financial performances and economic value creation. 
This pre-incubation program offered by KSUM aims to identify strong women innovators and provide them the necessary business fundamentals and tools to   build successful companies.
About the Event
The 3-month pre-incubation  program is designed exclusively for women entrepreneurs to tackle the challenges faced and to gain access to tools and knowledge to run their business ventures. The program offers  10 comprehensive workshops which cover essential aspects of the entrepreneurial journey, from business foundations to product development and  mastering the market. Whether you're just starting with an idea or further along in your business venture, we welcome women entrepreneurs from all backgrounds to join us and embark on the journey to turn your startup dreams into reality.
Key Takeaways

10 Workshops: Basics to Growth

Exclusive access to a series of 10 workshops that cover everything from startup basics to advanced growth strategies 

Networking Opportunities

Connect with a community of like-minded women entrepreneurs, mentors, and potential collaborators through our offline meet-ups .

Business Tips

Learnings that will help you to take your startup from an idea to a well-structured, growth-oriented business. 

Insights from Industry Experts

Get firsthand insights and live Q & A sessions from industry experts who've been there, done that, and achieved success. 

Resource Materials

Access exclusive event resources, materials, and propel your business to new heights.

WEGROW

Founders participating will be eligible for the paid incubation program, WEGROW by KSUM. 

Registration for WE Start is now closed.
Sessions at a glance

PHASE 1 -Startup Foundations

SESSION 1: RUNNING A COMPANY 101

  • Navigating Legal, Compliance and Corporate Governance for Early-Stage Startups
SESSION 2: LEAN STARTUP MODEL
  • Role of Lean Startup Principles in building sustainable business
SESSION 3: STARTUP ECOSYSTEM AND GOVT. SCHEMES
  • Schemes to help your Startup Journey

PHASE 2 -Product Development

SESSION 4: FROM MVP TO MMP
  • Turning Minimum Viable Product into Minimal Marketable Product
SESSION 5: MASTERING STARTUP FINANCE
  • Financial Management (Cash Flow, Operating Profit, Unit Economics) for Startups
SESSION 6: CRAFTING PRODUCT SUCCESS
  • Understanding Product Management frameworks & theories

PHASE 3 -Market and Customer Mastery

SESSION 7: CURATING CUSTOMER EXPERIENCES
  • How to Deliver Customer Experience that makes you standout
SESSION 8: BRANDING AND DIGITAL MARKETING 
  • Strategies to improve brand presence to reach customers
SESSION 9: CUSTOMER ACQUISITION & RETENTION 
  • Strategies for Acquiring and Retaining Customers
SESSION 10:  BUILDING FOR THE FUTURE
  • How to plan ahead for a Sustainable Growth.
Speakers
ecommerce

Deena Jacob

CFO & Co-Founder

Open Financial Technologies

ecommerce

Thomson Skariah Thayil 

Chief Executive Officer

Rapidor

ecommerce

Nikkitha Shanker

Co- Founder and CEO

Shoppre.com

ecommerce

Trishala Pillai 

Senior Product Manager

Walmart

ecommerce

Saneem Perinkadakkat

Co- Founder and CEO

ClusterDev

ecommerce

 Nikhil Kant 

Head Of Brand Marketing 

Even

ecommerce

Christina Sunny

Co- Founder and CEO

Maw and Paw

ecommerce

Mabel Chacko

Co- Founder and COO

Open Financial Technologies

ecommerce

Tamanna Singh

Founder

MenoVeda

ecommerce

Vinitha Joseph

Founder & CEO

Bluepurple Management Consulting Pvt Ltd

FAQ
The "We Start" program welcomes applications from all women entrepreneurs at various stages, including validation, ideation, product development, and early revenue stages.
No, any startup from any sector can attend this program.
To apply for the "We Start" program, please complete the google form available on our website.
Participation in the "We Start" program is entirely free of charge.
The program consists of 10 online sessions and includes two physical meetups.
Sessions will be held every Saturday via Zoom, with each session lasting a maximum of 1.5 hours. The program is scheduled to start from January 6th, 2024.
No, attendance at the physical meetups is optional and entirely at your discretion.
Networking Opportunities: Available for Selected Startups
Exclusive Insights from Industry Experts
Eligibility for the "WE Grow" - Incubation Program for Selected Women Founders
For More Queries